Vera Co. Picks Casner as Licensing Agent

       

       

ATLANTA-Independent agent Jeff Casner has been named as the agent who represents the licensing interests of The Vera Co., owner of the library of artwork, trademarks and copyrights of the late American artist Vera Neumann.

Casner handles the licensing and marketing interests of the company, and acts as a strategic business advisor. He reports to Susan Seid, president of The Vera Co. Before taking his new role, Casner was director of licensing for Franco Manufacturing, and prior to that, he was senior vice president for KN Ltd.

In home products, the company currently has license agreements with Bardwil (table and bath linens), C.R. Gibson (paper), The Metropolitan Museum of Art (paper and gifts) and Zrike (dinnerware and hard bath).