Shives Joins Carpenter Sleep-Better Campaign
RICHMOND, Va.-Carpenter has tapped Lisa Shives, known as Dr. Lisa, as its new sleep expert on SleepBetter.org, the company's sleep-information website.
Shives is giving advice to website visitors on the importance of sleep to their overall health, including medical insights, tips on better sleep and her own original research. Also, she will help in Carpenter's efforts at developing products designed to improve sleep.
A holder of certifications from the American Board of Internal Medicine and the American Board of Sleep Medicine, Shives is the founder of Northshore Sleep Medicine in Chicago. She has also provided comments on better sleep to USA Today, The New York Times, Redbook and Prevention, and is a contributor to The Chart, CNN's medical blog, according to a statement from Carpenter.