NEWELL, W.V.-Homer Laughlin China Co. and Town & Country Living have reached an agreement for a line of kitchen textiles, table linens and other specialty products under Homer Laughlin’s Fiesta brand.
The collection will include tablecloths, placemats, napkins, napkin rings, runners, chair pads, tier curtains, top treatments, accent rugs, kitchen towels, oven mitts, pot holders, aprons, dish-drying mats, dish cloths and scrubbers. It is slated to be launched at the New York Home Fashions Market in September, at Town & Country’s showroom at 295 Fifth Ave. in New York City.
Retail distribution for the Fiesta collection is targeted at fine department stores, specialty stores, online retailers and catalogs. The line is slated to reach retail in spring 2013.
This is the second major licensing announcement for Town & Country this week. On Monday, the company unveiled its license program with Vera, which encompasses bath products and accessories, kitchen textiles and table linens.