PITTSBURGH–American Textile Co. is opening a new office in Davidson, N.C., and has named new executives to its product development and marketing teams.
The new office will serve as the base for the company’s product-development and marketing operations. In the product-development area, American Textile has named Jane Fischer vice president of product development, a newly created position in which Fischer will be responsible for setting strategy and direction for this team. In addition, Noreen O’Reilly has joined American Textile as director of product development, responsible for the development, marketing and management of all product introductions; and Shannon Hughes has been appointed senior product technical manager, responsible for providing technical direction for product development.
O’Reilly and Hughes report to Fischer, who in turn reports to Paul Stark, senior vice president of sales. These are all new positions for American Textile.
In marketing, former Springs Global executive Mette Odom has been appointed vice president of marketing, responsible for setting strategy for this department and reporting to Blake Ruttenberg, executive vice president of sales and marketing. Monica Bush has been named to the newly created position of marketing communications manager, and will oversee brand development and communications for the company’s Aller-Ease and Rest Right lines and all future licensing and brand initiatives. Bush reports to Odom.
Odom succeeded Jennifer Dodson, who has left the company.