Tag Archives: Whirlpool

Hancock Tabbed as Family Dollar Supply-Chain Head

Family Dollar

MATTHEWS, N.C.-Family Dollar has named Brian Hancock senior vice president-supply chain. The move puts Hancock in charge of the dollar-store retailer’s supply-chain operation. He reports directly to Howard Levine, chairman and CEO. Prior to joining Family Dollar, Hancock was president-North American division for The Martin Brower Co., which supplies food and materials to McDonald’s restaurantsMore »

Maytag Launches Maytag Man Marketing Campaign

The Maytag Man

BENTON HARBOR, Mich.-Whirlpool’s Maytag brand has unveiled an integrated marketing campaign introducing a new face to the brand, the Maytag Man. The Maytag Man is a transformation of the brand’s long-time face,the Maytag Repairman, who symbolized the brand’s inability to break down. In the new campaign, the Maytag Man “is the actual machine, symbolizing theMore »