Tag Archives: showrooming

Gallup: Showrooming Affecting Store Sales

Gallup

WASHINGTON-Six percent of recent U.S. retail shoppers participating in a Gallup survey said they “showroomed” ( shopped for a product in a brick-and-mortar store, then bought it online) in early November. In addition, 3 percent of the responders said they intend to buy a product online after seeing it in a store. “In other words,More »