Tag Archives: Safavieh

Safavieh’s Self-Branded One-Stop Shop

H03-SafaviehShowroom_R1

By Duke Ratliff Safavieh’s newest store is a test lab for all things Safavieh. The 20,000-square-foot unit, which opened last month in Farmingdale, N.Y., is the first of the company’s 10 stores to be completely stocked with all Safavieh products. Safavieh’s executives will monitor and evaluate shopping patterns in the central Long Island store, thenMore »

Safavieh Launches Dream Rooms Microsite and Marketing Campaign

Safavieh Country Manor

PORT WASHINGTON, N.Y.–Safavieh has launched a microsite, www.safavieh.com/dreamrooms, which features 10 curated lifestyle room photos, all furnished in Safavieh furniture, rugs and decorative accessories. The site targets consumers and offers them inspiration for home decorating, as well as product information. Based on consumer decorating preferences, Safavieh’s Dream Room designs fall into 10 themes: Suburban Exotic,More »

Blog: It’s Day 2 at Las Vegas Market

Cyan Design

LAS VEGAS–The second day of  Las Vegas Market is underway as companies unveil products along with numerous new or expanded showrooms. Several companies returned to exhibit at the show. Kaleen Rugs returned to Las Vegas with its new, 3,500 square-foot showroom in Building C, C-407. It exudes an urban feel, which is how Kaleen willMore »

Las Vegas Market Opens

Las Vegas Market Opens Today

LAS VEGAS–The Las Vegas Market opens today, kicking off a new Sunday to Thursday schedule, along with thousands of product debuts and tons of educational and networking opportunities. Celebrity designer Monica Pedersen, always a much-seen face at the market, will be even more visible this time around with two new offerings—furniture at Abbyson Living (B-880)More »

Trends | Ready for Radiant Orchid | Jan 2014

Room Copenhagen

Pantone declared Radiant Orchid to be the color of the year for 2014,  and home furnishings manufacturers responded almost immediately with items reflecting the trend-right hue. Many of these products will make their debuts at January trade shows. The most difficult part will be to pick a favorite.—Andrea Lillo CLICK ON IMAGES TO ENLARGE

Manufacturers Have Color of the Year Products Ready for 2014

Safavieh Orchid SET

NEW YORK–In time for the new year, manufacturers already have lined up products colored in Pantone’s 2014 Color of the Year: Radiant Orchid, a vibrant purple hue. From furniture to tabletop, Radiant Orchid will be hard to miss next year. Surya will showcase hundreds of rugs, pillows, throws and other home accessories in Radiant OrchidMore »

Safavieh Enters Upholstered Headboard Category

Safavieh Ziggy Headboard

PORT WASHINGTON, N.Y.–Safavieh will add upholstered headboards to its growing mix of cross-category home furnishings products with a program to be launched at Las Vegas Market, Jan. 26-30, 2014. The program includes 11 styles in 105 SKUs in contemporary, transitional and traditional styles covered in linen, velvet, ultra suede and blended fabrics in programmed solidsMore »