Tag Archives: Maytag Repairman

Maytag Launches Maytag Man Marketing Campaign

The Maytag Man

BENTON HARBOR, Mich.-Whirlpool’s Maytag brand has unveiled an integrated marketing campaign introducing a new face to the brand, the Maytag Man. The Maytag Man is a transformation of the brand’s long-time face,the Maytag Repairman, who symbolized the brand’s inability to break down. In the new campaign, the Maytag Man “is the actual machine, symbolizing theMore »