Urban Expositions to Acquire Halloween Show
Posted on November 26, 2014 by
KENNESAW, Ga.-Urban Expositions and the Halloween Industry Association will acquire the Halloween & Party Expo from its current owners, H&P Expo.
The upcoming event, scheduled for Feb. 6-9, 2015 in New Orleans, will be operated by H&P Expo. Urban Expositions and HIA will take over the event immediately following the 2015 edition, Urban Expositions said. Urban Expositions will be responsible for managing all aspects of the event including sales, operations, marketing and promotion, with guidance and expertise provided by the Halloween Industry Association.
Urban said it and the HIA will focus their efforts on increasing awareness of the event, expanding the selection of the product mix and growing and expanding the show into an internationally recognized event for the Halloween industry. In the U.S. expenditures on Halloween products top $7.4 billion, according to Urban Expositions.
Doug Miller, president and partner of Urban Expositions, said, "Along with our partners at the HIA, our plans are to build upon the great success of the show that Jonathan and Walter Erwin have created and developed. We are very excited about this tremendous opportunity to work with the wonderful members of HIA."
Future editions of Halloween & Party Expo will take place in New Orleans, Jan 20 - 23, 2016 and Jan. 14 - 17, 2017.