Sandra Lee Line Debuts at Sears and Kmart

       

       

NEW YORK-The Sandra by Sandra Lee collection of housewares and tabletop has made its bow at Sears and Kmart stores.

The line, the result of a license agreement with Lee and Sears Holdings (parent of Sears and Kmart) in association with Iconix Brand Group, includes cookware, utensils, gadgets, bakeware, small kitchen appliances, tabletop items and storage products. Retail prices for the collection range from $2.99 to $79.99 at Kmart and from $4.99 to $139.99 at Sears. Nick Grayston, senior vice president and president of footwear and home for Sears Holdings, described the line as “aspirational, affordable and attainable.”

Lee is the host of “Semi-Homemade Cooking with Sandra Lee” and “Sandra’s Money Saving Meals” on the Food Network, and of “Sandra Lee Celebrates,” a series of prime-time specials on HGTV. She is also the author of 25 books.