CLEVELAND-Vitamix has launched a redesigned website, which now includes features meant to enhance customer interaction and provide a comprehensive resource for home and professional chefs.
Located at vitamix.com, the site has product information, recipes and company news geared toward households and commercial audiences. It has a Shop Home Products section with information on Vitamix machines, containers, cookbooks and accessories, along with a product comparison feature that enables consumers to find the right machine for their needs, and product reviews.
The site also has information on commercial products in the For Business section, which has detailed product images, specifications and diagrams. Also in this section are user success stories which highlight how Vitamix products have helped specific businesses’ bottom lines.
The new site is optimized for all technologies, according to a Vitamix statement, which enable it to be used on desktop computers, tablets or mobile devices.