COLUMBUS, Ohio–The National Home Furnishings Association, Western Home Furnishings Association, Best Buy For Business, and R&A Marketing have partnered to create the The Social Spot, a dedicated space inside the Retailer Resource Center at the Plaza Suites at High Point Market for the industry to learn the ins and outs of social media.
“The Social Spot can help retailers learn ways to market their stores today without the pressure of a sales presentation,” said Kyle Doran, president and co-owner of R&A Marketing. “As suppliers in this industry, it is important we focus on education of retailers to help ensure they stay in business. Without retailers in business we don’t stay in business.”
Along with the dedicated Social Spot launch, website furnituresocialspot.com has been created to inform and teach retailers throughout the year about social media. Updated daily, visitors will be able to find information, insights and news about what is happening around the world in social media and how it can help move their businesses forward.
At each High Point and Las Vegas Market, the website will be used as a social sharing resource to help retailers understand the tools that are available to them in the Retailer Resource Centers. Along with the social sharing resources, a page will be dedicated to the vendors showing in the RRC, featuring special market savings.