WILSON, N.C.–United Feather & Down has reached an agreement with My Ideal Pillow to produce a line of customizable pillows filled with United Feather’s trademarked Lyocell Down, SpiralLoft and patented MicroMax fills.
The pillows will be made using My Ideal Pillow’s computerized pillow-fitting system, which guides consumers through a custom-design program to create a pillow suited to their sleep styles. The system bases the pillow on personal parameters such as age, weight and sleeping position.
Lyocell Down is a blend of United Feather’s patented Freshness Assured down and lyocell fibers. SpiralLoft is a trademarked hypoallergenic down-alternative fiber made from recycled materials. MicroMax is a hypoallergenic down alternative made with microfiber technology.