WOOLRICH, Pa.-Woolrich will appear at the Atlanta International Gift & Home Market for the first time this January, in the High Country Lodge, #N07-11, in AmericasMart Building 1, Floor 2. It chose to exhibit in the High Country Lodge because of Woolrich’s nature-inspired collection. The company will show two of its newest licenses, Lynn Haney Collection and Rowe Pottery Works.
The Atlanta show runs Jan. 8 to 11.
Woolrich will create a display featuring each of its brand partners in a lifestyle setting, so attendees can see the breadth of the line and how the different categories complement each other, the company said.
“We want to do everything possible to promote and support each of our licensees,” said Sharon Kepley, licensing manager of home furnishings for Woolrich. “We know our participation in the Atlanta Market will give us an additional avenue to reach retailers who have yet to experience our nature-inspired designs. “