LOS ANGELES–Jeff Sampson has been promoted to vice president of marketing at the L.A. Mart.
In this newly created position, Sampson is in charge of developing brand-building initiatives, programs and events to enhance the L.A. Mart’s position as a destination for interior designers and consumers in Southern California. He reports to Mark Furlet, the Mart’s vice president and general manager, and Joan Ulrich, senior vice president of Merchandise Mart Properties, the Mart’s owner.
Before taking this post, Sampson was the Mart’s director of marketing. An L.A. Mart statement credited him with creating its new visual brand identity, the launch of lamartdesign.com, new consumer-access programs and the iSHOPDESIGN online trend video magazine, among other marketing efforts.