ATLANTA-More is more in Atlanta, as rug companies debuted their first introductions of the year at the Atlanta International Area Rug Market. New and expanding licensed collections were prominently featured, and color and texture continued their reign.
Some companies also debuted new categories. In its new showroom, Kas officially launched its pillow and pouf category, which included embroidered and sari silk items, and themes such as nautical and travel. About half of the new category coordinates with rug designs, while the balance is standalone designs. Kas will celebrate the new category with a party later today, which will include a ribbon cutting with newly signed licensor Donny Osmond.
Safavieh debuted a printed collection with Cedarbrook, a cotton line with geometrics and other patterns. The company also bolstered its shag offerings with a major introduction, with about 100 new designs in all colorways. New items included shags with lurex, ones that were sculpted and others that had Moroccan and geometric designs.
Capel expanded several of its licenses. Its line with Hable Construction, having first debuted to the trade this past fall, now has handknotted rugs. Made in India, the three designs–Infinity, Laurel and Aspen–will retail for $3,300 for an 8-by-11.
Capel’s Williamsburg licensed line grew with the Grand Palampore tufted design in three colorways.
Momeni experimented with laser printing with its new Minerals collection, which prints photos of minerals, such as malachite, onto cotton. Another introduction was Lace, a flatwoven design that was inspired by Indian block printing.
Parties last night included Oriental Weavers’ celebration of its newest group of Pantone-licensed rugs, which focused on 2014’s color of the year, Radiant Orchid, as well as the first designs from its new Tommy Bahama licensed line.
Couristan also debuted its newest designs with designer Emma Gardner with a party last night. The introductions included several outdoor designs as well as items in its Prismatic collection, including the patterns Harvest Moon and Working Late.
Later today, Loloi will celebrate its 10 years in business with a showroom party. Surya will host a market party as well.–Andrea Lillo