FORT ATKINSON, Wis.–Verlo Mattress Factory Stores has appointed Sean Bergman to the newly created position of director of sales and retail development.
Bergman is responsible for assisting with the development, implementation and reinforcement of Verlo’s identity, brand and mission. He is also focusing on retail execution, and participates in training support to Verlo craftsmen and franchise owners. He reports to Keith Mackey, the retailer’s vice president.
Before joining Verlo, Bergman was account executive for E.S. Kluft and Co., the California-based mattress manufacturer. His career also includes executive positions with Sleep America and Spring Air.