Carpenter to Debut National Sleep Foundation Brand
Posted on April 20, 2010 by
WASHINGTON-Carpenter Co. has partnered with the National Sleep Foundation to introduce a new line of bed pillows, mattress toppers and mattress pads under the National Sleep Foundation name.
Under the agreement, Carpenter will work with NSF to develop National Sleep Foundation-branded products to be distributed by major retailers in a variety of channels. The fills and construction will consist of a combination of high-technology fibers and foams. The products will bear the NSF logo and will have been independently tested for comfort and support. NSF will also continue to review and test the products periodically.
Dan Schecter, Carpenter's vice president of sales and marketing, said the line will make its first appearance at retail no later than the third quarter.