William Bounds Launches Value America Program
The Made In America display
TORRANCE, Calif.-William Bounds has instituted a Value America Program, offering retailers a selected assortment of value-priced, 100 percent American-made and assembled pepper and salt grinders. These mills come in special Made in the USA display for year-round merchandising.
"There was a time when retailers felt they had to make a choice between American-made quality and attractive pricing. With the rising costs of imports and shipping, this is no longer the case. Our Value America mills are a win/win, offering the appeal of made-in-the-USA quality, plus competitive pricing," said Sharon Bounds, vice president of William Bounds Ltd.
William Bounds offers two Value America merchandising displays. Retailers can mix and match an assortment of the William Bounds' Rita Combo (in clear acrylic), Shake 'n Twist Combo and Spice Swinger in a Made in the USA display, which holds up to 16 mills. The Rita Combo in contemporary fashion colors is also available in a special Made in the USA display and holds up to 24 mills.