CLOSTER, N.J.–Jura has signed an extension of its sponsorship agreement with tennis champion Roger Federer.
The agreement, which began in 2006, has been extended to 2016. Federer will continue to be featured on packaging for products made by Jura-Capresso, Jura’s U.S. unit, and will continue to serve as a spokesman for Jura’s position in the premium segment of fully automatic coffee and espresso centers.
This partnership “stresses performance, precision, prestige and a passion for excellence,” according to a Jura statement.