George Foreman Brand Launches Recipe Contest, Joins Effort Against Obesity

       

       

MIRAMAR, Fla.–The George Foreman line of electric indoor grills has debuted a recipe contest with Meal Makeover Moms and has become part of the Healthy Weight Commitment Foundation.

The recipe contest—in conjunction with dieticians Janice Newell Bissex and Liz Weiss, the Meal Makeover Moms—asks consumers to share their favorite lean burger recipes using the George Foreman grill. The recipes can be uploaded on the George Foreman Facebook page, for a chance to win $1,000 in cash and one of three $100 gift certificates for GeorgeForemanCooking.com. The deadline is June 6.

As a member of the Healthy Weight Commitment Foundation, George Foreman grills will take part in the organization’s national Together Counts effort, designed to help reduce obesity, especially among children. According to a statement from Russell Hobbs, parent of the George Foreman brand, the grills are the first and so far only small kitchen-appliance brand to be part of the foundation.