NEW YORK-Haier America has appointed Rian Cain senior vice president of sales and marketing for home appliances and home comfort, a new position for the American arm of the global appliances manufacturer.
Cain has assumed charge over all product marketing, sales and branding initiatives for the home-comfort and home-appliance categories. He reports directly to Ma Chunyu, Hair America chief operating officer.
Before joining Haier, Cain was vice president of sales and marketing for American TV & Appliances. His career also includes sales and marketing roles with Sharp Electronics and Maytag.