Butler Home to Acquire oneCARE Cleaning and Garment-Care Businesses
Posted on January 23, 2014 by
MARLBOROUGH, Mass.-Butler Home Products has reached an agreement with The Evercare Co., which does business as oneCARE, to purchase the company's lint-roller, garment-care and cleaning tool businesses.
The products are marketed under a number of retail and private-label brands. A Butler statement described Evercare as "one of the leading lint-roller brands in North America, with a long history of providing high-quality lint rollers dating back to the invention of the lint roller by a predecessor business of Evercare."
The agreement calls for current oneCARE products to continue to be distributed from oneCARE's Waynesboro, Ga., warehouse. The company will also maintain its office in Alpharetta, Ga., which houses its marketing, sales and product-development functions. As part of the agreement, Butler will also acquire oneCARE's Canadian operations, which are based in the Toronto area.
Rob Michelson, Butler's president, said, "These new businesses will add to our capabilities and allow us to offer more products and brands to our U.S. and Canadian retail partners."