WHITE PLAINS, N.Y.–The New York International Gift Fair will present a series of “Market Readiness” webinars for exhibitors at the summer Gift Fair.

Beginning in May, the webinars will address topics such as marketing and selling strategies, trade-show operations and lead follow-up. The series will be produced jointly by NYIGF and Right Angle Strategies, a business-strategy and coaching consultancy. It will include four preshow webinars and one post-show webinar, along with a 15-minute consultation during the Gift Fair.

The webinars include:
•Marketing Tools to Make Your Show a Success, on May 4 from 2-3:30 p.m.
•How to Generate Sales, on June 1 from 2-3:30 p.m.
•NYIGF Piers 92 & 94 Operations Made Easy, on July 6 from 1-2 p.m.
•NYIGF Javits Center Operations Made Easy, on July 6 from 3-4 p.m.
•How to Manage Orders and Leads Generated, on Aug. 24 from 2-3:30 p.m.