Visual Merchandising Awards Presented in Vegas
Posted on February 3, 2012 by
LAS VEGAS-Three gift and home decor exhibitors were recognized this week for Outstanding Achievement in Visual Merchandising at Gift+Home at the 2012 Winter Las Vegas Market.
Havenly Hostess, Twelve Timbers and Collins Painting and Design all took home awards, as well as a celebration of champagne and flowers for their spaces. By telling a story with their products, as well as allowing buyers to visualize how they could be displayed in a retail environment, these companies were able to attract strong traffic to their spaces.
Celebrity designer Monica Pedersen of HGTV and home products and trends editor Julie Smith Vincenti evaluated spaces on innovation, creativity, technique and aesthetic. Three awards were given, based on booth size, to spaces that excelled in delivering beautifully merchandised displays with the Las Vegas Market buyers' retail showroom in mind.
"We were very surprised and pleased at receiving this award," said Connie Nielson of Twelve Timbers. "We work very hard at putting together our display and it means a lot to be recognized. We notice people are drawn in by the sparkle and color, and that has attracted a lot of visitors into the space. It's been a great show for us and we will definitely be back for Summer Market."