Urban Expositions, SnapRetail to Offer Retail Boot Camp

UrbanExpositionsATLANTA–Trade show producer Urban Expositions and SnapRetail, a provider of marketing automation software for independent retailers, have teamed to provide a series of educational seminars with exclusive content for Urban Exposition trade show attendees.

SnapRetail will provide a free retail marketing boot camp consisting of a series of seminars on the latest trends in social media, email marketing and other topics relevant to independent retailers during many of Urban Expositions’ gift and souvenir trade shows throughout the remainder of 2014. Locations include Philadelphia, Seattle, San Francisco, Orlando, Las Vegas and Los Angeles. SnapRetail Customer Forums will also be held at select locations in conjunction with the boot camp.

“We believe it is just as important to provide meaningful education on how to market the products retailers purchase at our shows as it is to give them a great environment to learn about new products and meet with vendors,” said Doug Miller, president, Urban Expositions. “That’s why we are excited to partner with SnapRetail.”

The first Retail Marketing Boot Camp will be held at the California Gift Show in July 2014.