GALLA Exhibitors Expand in L.A.
LOS ANGELES-Bassman Blaine, Gifts of Nature and Kathleen Milne Company have each expanded their LA Mart showrooms in time for next month's GALLA market.
"Bassman Blaine is excited about our expansion at the LA Mart," said Bill Blaine, vice president of sales representative agency Bassman Blaine, which will add more than 3,300 square feet to its tenth floor showroom. "Arteriors Home is a leader in our industry and we feel it is time to showcase their line with a broader range of products in an environment that is consistent with their national branding. We will be dedicating this entire space to Arteriors to increase their presence at the LA Mart."
Gifts of Nature will add nearly 2,000 square feet to its third floor showroom space, while Kathleen Milne Company adds more than 700 square feet to its eighth floor showroom space.
"Our showrooms continue to expand because they see the value in providing more space for their buyers to shop their lines," said Frank Joens, senior vice president, general manager at the LA Mart. "Being able to shop these leading showrooms and their lines in a more comfortable atmosphere will allow buyers to really see entire collections and consider how to translate them into a better shopping experience within their own stores. Plus, this gives them more space to bring in new resources."
The next GALLA Market at the LA Mart is July 17-22.