Tupelo Furniture Market Expands Buyer Recruitment Efforts
TUPELO, Miss.-Top furniture retailers from across the United States are committing early to the Tupelo Furniture Market, according to show organizers.
Representatives from chains including Steinhafels, Art Van Company, Farmers Home Furniture, Badcock Home Furniture, Standard Furniture, Weekends Only, Gardner White Furniture Co., The Buying Giant, Rooms To Go, Boscov's Department Store, FFO Home, Royal Furniture Co., HOBO, Stash and more have already registered for the event, organizers said.
"In recent years we have made a concerted effort to build a quality database of past participants in the Tupelo market, and we have added thousands of new prospects that we believe should attend the event," said Kevin Seddon, president of the Tupelo Furniture Market. "The information we have gathered allows us to segment the databases and develop packages that best meet the targeted retailers' needs. In addition, we have expanded our staff of buyer recruitment specialists and in the months preceding the Tupelo market, we will have as many as 10 specialists reaching out to furniture retailers."
According to Seddon, the buyer recruitment specialists understand the target retailers' needs and are fully versed in what the market has to offer those that attend.
"Thus far, furniture buyers from 35 states and several other countries have registered to attend the market," said Adam Cleveland, the Tupelo Furniture Market's chief operating officer. "Close to 300 are registering each day and we expect this to continue for the next two and a half months. We anticipate between 10,000 and 15,000 retailers will pre-register for the August event."