Mussallem Named Natuzzi North America President

       

       

HIGH POINT, N.C.–Joseph Mussallem has been named president of the North American Team for Natuzzi Americas Inc. filling a position that had been vacant since Cary Benson left last December.

Mussallem was most recently Natuzzi senior vice president of sales, responsible for national accounts, Natuzzi Editions and Italsofa brands. The company said he will focus on a new organizational structure that created dedicated teams for Natuzzi’s three brands.

Brad Cates, who joined the company in February as vice president of the Natuzzi Italy brand, is now senior vice president of the Natuzzi Italy Team, reporting to Mussallem.

Cosimo Cavallo, chief commercial officer for Natuzzi SpA, said Mussallem “will lead Natuzzi North America out of what has been a very challenging economic period and will continue to provide the necessary direction and guidance for the growth of our organization.”