Frudden to Leave Palecek Marketing Post


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RICHMOND, Calif.–Lisa Frudden has resigned her post as creative marketing director for Palecek, effective May 2.
After 24 years with the furniture and decorative home decor importer, Frudden is looking for a change of venue, she said. “I want to explore something different, like freelancing and consulting,” she told HFN.
Frudden, who has worked on many facets of the company’s marketing, merchandising and creative strategies, has already been asked to do some consulting for home furnishings firms, she said.
Frudden will be working her last High Point Market for Palecek next week and will help Allan Palecek, company founder and president, with the transition. It wasn’t clear at press time who would succeed Frudden.