AICO to Enter Youth Bedroom at High Point
Posted on October 10, 2012 by
HIGH POINT, N.C.-AICO will add youth to its bedroom offerings at the upcoming High Point Market.
For the initial introduction, the products will be added to the popular Hollywood Swank Collection and will feature beds targeted at pre-teens, teens and young adults, as well as offering solutions for the second room.
There will be three bed options styled off of the Hollywood Swank bed, and case pieces that are scaled down from the original collection. Key items include twin and full size beds mixed with dressers, chests and desk that are scaled to fit smaller spaces.
"The target demographic is today's consumer looking for an upscale alternative to typical kids' furniture, as well as smaller scaled bedroom for the guest room" said Chuck Reilly, AICO's senior vice president of sales & marketing.