Candice Olson Licensed Manufacturers Announce High Point Market Discount
17163 Tue, 10/13/2009 - 11:24am
HIGH POINT, N.C.–Candice Olson licensees Surya Rugs, Norwalk Furniture and Revco International will offer a joint market discount to all buyers who purchase Candice Olson branded product from at least two of them during the High Point Market, which runs Oct. 17 to 22.
Surya Rugs makes the brand’s rugs, while Norwalk Furniture manufactures the upholstery and Revco the case goods.
“I have seen proven success when our retailers leverage the Candice Olson brand across several categories,” said Greg O’Neal, vice president of design and marketing, Revco. “It’s an easy way to pull together and create Candice’s story and tends to generate larger retail tickets for our customers.”