Wools of New Zealand Unveils Wooly App
Wools of New Zealand app
MARIETTA, Ga.-Wools of New Zealand is offering a free application for the iPad and iPhone that provides users with the facts and benefits of wool. It can be used by both sales associates as a training tool and as a sales aid to help answer consumers' questions about wool, as well as used by consumers themselves, acting as a take-home brochure.
"Wools of New Zealand is continually introducing new ways to spread the word about wool's many benefits," said Hallie Cobb, marketing and training director. "In addition to our Wool College, audio postcards, and Wool Benefit System, our new iApp gives salespersons and consumers instant access to the value wool adds to a floor covering purchase."