CALHOUN, Ga.–During the recent High Point Market, Surya released its spring 2014 catalog, which showcases 7,000 products across multiple home accessories categories, including newly launched lighting and mirror categories. The 752-page catalog features easy-to-navigate pages, more extensive product photography—including style shots for many collections—and enhanced product details.
More than 5,000 rug designs across multiple constructions and price points have been classified into 18 intuitive styles. The catalog also features more than 2,000 coordinating accessory choices, an expanded kids’ rug collection and integrated indoor/outdoor section that includes more than 600 rugs, pillows, poufs and art. A Top Sellers section spotlights the brand’s 400 top-selling rugs, guaranteed to be in stock in 5-by-8 and 8-by-11 sizes, as well as the 140 top-selling accessories—all of which ship within 48 hours.
A convenient visual index allows product search by category, color or designer. The catalog also features six eye-catching and inspiring trend boards, 10 color boards and 20 designer boards, each offering fresh and innovative ideas to streamline the merchandising and design process. The catalog is scheduled to mail this week and will also be accessible digitally through Surya’s iPad application and at surya.com.
“Our customers are our most valued resource and it is our goal to find ways to help them simplify and grow their business,” said Satya Tiwari, president, Surya. “One of the ways we accomplish this is by constantly raising the bar in the presentation of our products so that customers are not only inspired to create beautiful living spaces but can find the information they need when they need it.”