DALLAS–Loloi Rugs has released its 2012 Spring Catalog, which includes 44 new collections for a total of almost 100. Organized alphabetically, each collection has design numbers, available sizes, product descriptions and professional room images.
The company focused on the color accuracy of the images in this catalog. “We compared the sample pages from the printer with the actual rugs side by side for every collection and if the color was not entirely exact, the rugs were rephotographed or the color was adjusted in Photoshop to ensure exactness,” said Amir Loloi, president. “With our graphic designers and product developers working together with a local printer to ensure precision, this is our most color accurate catalog to date.”
The catalog also includes information on Loloi’s sample rack program, its new color blanket rack, its web site, which includes a B2B component. People can receive the new catalog by contacting their local Loloi sales representative or Loloi’s headquarters.