Housewares

Hacker Named to Marketing Post at Vitamix

Hacker Named to Marketing Post at Vitamix

CLEVELAND–Vitamix has named Holly Hacker to the newly created position of household marketing manager. Hacker is responsible for centralizing the company’s marketing and branding efforts across its multiple product lines. She reports to Tony Ciepiel, vice president of sales. Before joining Vitamix, Hacker was lead strategist for Brokaw Advertising, in which she provided research, insightMore »

Dyson Launches Air Multiplier Fan

Dyson Launches Air Multiplier Fan

NEW YORK—A generation after he transformed the vacuum-cleaner market with the cyclonic-separation vacuum, Sir James Dyson has set out to change the fan business with a new technology as well. Dyson was on hand at an event at the Pomegranate Gallery here last night to unveil the AM02 Tower and the AM03 Floor Pedestal fans,More »

Deep Breaths

Deep Breaths

The air-treatment product category expands as consumers show more concern for air quality By David Gill Consumers’ understandable desire to make the air they breathe at home as healthy as possible has opened many doors in the air-treatment product category. Growth opportunities have emerged specifically for humidifiers and purifiers. For this reason, manufacturers have notMore »

Well Being

Well Being

Jarden looks to grow in health and wellness products with a mass strategy By David Gill Jarden Consumer Solutions is looking to achieve the same clout in the health and wellness category as it has in cooking products. Late last year, the company named Vera Bevini, formerly director of its new business development unit, asMore »

The Launching Pad

The Launching Pad

By David Gill What The Economist Magazine referred to as “the tablet of hope” is opening the door to new opportunities in the consumer-electronics market. Unveiled in January, the iPad, Apple’s new tablet computer, has created a new market for accessories. Like its predecessor launches—the iPod, the iPhone—and with non-Apple products such as Blackberries andMore »

Le Creuset Introduces Dinnerware

Le Creuset Introduces Dinnerware

CHARLESTON, S.C.–Cookware company Le Creuset has expanded into dinnerware, recently debuting the line at its signature stores and Sur La Table. This fall, it will have expanded distribution. Made of stoneware, the line consists of 10- and 12-inch plates, a 10-inch bowl, a 12-ounce mug, and serving platters, as well as sets. Available in cherry,More »

Conair, Kao Partner for John Frieda Line

Conair, Kao Partner for John Frieda Line

STAMFORD, Conn.—Conair has reached an agreement with Kao Brands to produce a licensed line of hair appliances under the John Frieda brand name. The collection will include hair dryers, straighteners and styling tools, along with a group of non-electric styling tools. The new line will launch in the first quarter of 2011, and will beMore »

Groupe SEB Makes Organizational Changes

Groupe SEB Makes Organizational Changes

WEST ORANGE, N.J.–Groupe SEB has made changes to the executive ranks in its U.S. Partnership Group, which handles the company’s product-development relationships with other manufacturers. Michael Miller, vice president of sales for Rowenta, has been given the additional responsibility over Krups’ partnership sales in the United States. Richard Joaristi, marketing director of T-fal electrics, hasMore »