Sears Canada Opens University Pop-Up Stores


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TORONTO–Taking a page from Target, Sears Canada will open its second of four pilot pop-up stores at Western University today in time for back to school.
The temporary pop-up stores at Brock, Western, McMaster and Queen’s Universities, offer “the must-haves and wants” for university living, including housewares, home decor and bed and bath, the retailer said.
The pop-up stores are about 900 square feet and reflect a store-within-a-mobile-tent concept.
“A pop-up temporary storefront concept has been gaining popularity in Canada, and Sears Canada is delighted to bring this concept to four Canadian universities, at a relevant and exciting time like back to school,” said Dene Rogers, president and chief executive officer of Sears Canada, in a statement.