CARLSTADT, N.J.—Global color authority Pantone, an X-Rite company, has released its Move Forward, Give Back, Chip-in Program, which lets designers and other creatives update their color tools while supporting art education at the same time.
Pantone will offer a rebate of up to $500 to participants who trade in their old color guides, and Pantone will in turn make a $25,000 donation to the Rush Philanthropic Arts Foundation. In addition, Pantone is collaborating with Rush by providing Pantone Color Tools and learning materials to the children in its programs.
“We know achieving accurate color is vital to our customer’s business and creative vision in today’s fast-paced design environment,” said Lisa
Herbert, executive vice president, Pantone. “The only way to ensure precise color is by working with the latest, most technically advanced color tools.”
Newer Pantone tools such as Color Bridge and GoeBridge include HTML and RGB data, as well as CMYK equivalents for all solid colors in the guides, so creatives have the correct color information for multimedia design. In addition, Pantone has used brighter, whiter paper stock for its Graphics Guides since 2003.
The Pantone Fashion + Home Smart Color System products are also eligible for trade-in promotions, from a $50 rebate for turning in a Fashion + Home TP guide up to a $500 rebate for a Fashion + Home TC swatch file.