CARLSTADT, N.J.–With designers—and designing—becoming more digital, Pantone has released a color palette application, called myPANTONE for Apple’s iPhone so designers can capture, create and share Pantone color palettes wherever they go.
“MyPANTONE marries the power of the iPhone with the inspiration of Pantone color palettes, enabling designers to be creative whenever inspiration strikes them,” said Andy Hatkoff, vice president of technology licensing for Pantone. “Providing a digital, portable design studio and essential color tools at their fingertips, myPANTONE gives designers the freedom to access Pantone colors anywhere, without the need to be in their office or carry around cumbersome guides.”
MyPANTONE allows designers to access all of the Pantone color libraries, including the Pantone matching system for coated, uncoated and matte stock; the Pantone Goe System for coated and uncoated stock; Pantone Pastels for coated and uncoated stock; and the Pantone Fashion + Home Smart color system. Designers can use the iPhone’s built-in camera to capture whatever inspires them, and extract any color from the photo and then match it to the closest Pantone color. The color palettes can be shared with other iPhone users as well as posting the notification of new palettes to Facebook and Twitter with text and vocal notes.
MyPANTONE can be downloaded at the Apple iPhone App Store for $9.99, and is compatible with the iPhone OS 3.0 or higher. It can be used on the iPhone or iPod Touch.